Search Engine Marketing, Search Engine Optimization and Social Media Marketing are three key elements of any successful digital marketing and promotional campaign. Is your company making the most of these critical components?
Search Engine Marketing is the wider discipline that incorporates Search Engine Optimization. SEM includes both paid search results – using tools like Google Adwords – and organic search results (SEO). SEM also uses pay per click, article submissions, and advertising.
Another part of SEM is social media marketing (SMM). Creative Visuals utilizes social media such as Facebook, Twitter, and LinkedIn to name but a few, to influence our clients’ consumers that their company’s products and/or services are more valuable than others.